Senior Product Designer · Bengaluru

Hi! I'm Shreyaa Krritika Das.
I bridge design & product strategy to help deliver features that bring calm, care & clarity.

Most recently Lead Product Designer at YourDOST, India’s largest emotional wellness platform.

15+yrs in Design
8+yrs in Product
25+features owned

PRODUCT DESIGN · PRODUCT STRATEGY

Bringing Guided Affirmations In-App

Turned a one-off WhatsApp intervention into a guided in-app experience designed to make daily mental-health support easier to start and stick with.

₹0 recurring cost +10% retention lift ~30% peak opens
View case study →
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PRODUCT DESIGN · INTERACTION DESIGN

Building a Guided Journal Experience

Turned a blank, intimidating page into a guided journal with four ways to begin, so reflection feels like self-care instead of homework.

4 ways to begin 15 guided prompts 0 blank pages
View case study →
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PRODUCT DESIGN · PRODUCT STRATEGY

Making Resource Discovery Effortless

Built a resource hub counsellors could actually find and use mid-session, replacing Google tabs and personal folders.

~2x weekly usage +25% awareness 2 core workflows
View case study →
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