Addiction Series

Overview

Addictive behaviors among college students are a significant health and well-being concern and often, these colleges are unaware of its intensity on campus.

YourDOST came up with a campaign aimed to address the three most commonly sought out forms of addiction management by students: Alcohol Addiction, Tobacco Addiction and Pornography Addiction.

Client: YourDOST
Deliverables: Social Media
Year: 2017

Design

A simple negative space approach to the designs was used, taking cues from the 1960’s advertising language ala Saul Bass, allowing for the subject of each poster to take centre stage and draw in the viewers immediately.